Fergie reached out for help with marketing and sprucing up the pub’s menu. During our first meeting, we determined that there was a significant opportunity to analyze costs too.
The first thing we did was re engineer the menu, including costing, pricing, and presentation. We identified and positioned the Winners and eliminated the Losers. Then, we went to work in the kitchen on documenting recipes and portion control. Next up, new technology. We implemented a new POS system and set up Quickbooks in the office to keep a better eye on profitability. Once the foundation was in place, we started a social media campaign to generate interest in event space upstairs, new beers on tap, and weekly specials from the kitchen.
Within six months, sales were up 22% and gross profit was up 28%.
“Angela Vendetti has been helping me out with my businesses for the last four years on and off. She helped me get an existing business back online to be more profitable and she also helped me open two new businesses. Angela is very vested in my businesses as I believe she is with all her clients. I would highly recommend Angela Vendetti Consulting and I look forward to working with her again.”
– Fergus "Fergie" Carey, Fergie's Pub, Philadelphia